
About Course
Rank Local Business Websites
If you’ve been wanting to rank local business websites so you can provide local SEO services to clients, you’re in the right place.
In this course, I take you along so you can watch me rank a real live Rank Local Business Websites both organically on the first page of Google and in the Google local pack.
Here you will watch as I make changes to the client’s website so you will know not only the exact steps you need to take but why you should take them. We’ll start by covering:
- The exact information you should be collecting from Rank Local Business Websites clients
- The exact spreadsheet I use to track my work
- How to maintain current rankings through a redesign process
- How to monitor your site after a re-design
- Checking the site’s SEO health to improve rankings
After getting organized and gaining a better understanding of the website’s health we’ll begin the SEO process by:
- Researching the best keywords to target
- How to find your top competitors and see what you need to do to outrank them
- How to set up a demo site during the re-design process
- How to keep Google from indexing your demo site
- Building local pages and where to put keywords for maximum benefit
Next, we’ll get into even more crucial SEO steps. We’ll start with on-page optimization which includes:
- Several step-by-step methods for using images to improve rankings
- Why you should be using schema, what it is, and exactly how to implement it
- How to have a fast loading website
- How to inform Google of a newly designed website or new pages
Finally, we’ll look at off-site optimization which will take our SEO efforts to the next level. In these sections we’ll look at:
- The step-by-step process for ranking websites in the Google local pack
- Why, how, and where to build local citations for maximum benefit
- How to increase local business reviews
- The exact companies you can use to outsource local pack rankings
- Where to find the best backlink opportunities for local business websites
There are several resources for you to download and use and lots of bonus tips and tricks you can use as well.
There has never been a better time to start providing local SEO services to increase your income. If you’re new to ranking local business websites, you’ll be fully prepared to provide local SEO services by the end of this course.
Increase your monthly recurring income by providing local SEO services. Enroll now and I’ll help you through the process.
- Anyone interested in providing local SEO services to clients
- Local business owners who want to Rank Local Business Websites on the first page of Google
Course Content
The Complete SEO Guide to Ranking Local Business Websites
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Why You Should Take This Course What Youll Be Able To Do By The End
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Business information to collect where to store it Questions to ask
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An Introduction To The Site Well Be Ranking The Clients Goals Site Health
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Knowing Your Target Audience Website Goals
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Setting up Google Search Console GWT and Bing Webmaster Tools
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Local SEO Ranking Factors
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Section intro Understanding The Health of a Website Maintaining Rankings
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How to keep current search engine rankings during redesign process
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Maintaining Current Rankings Continued
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Knowing your back link profile URL structure and using 301 redirect
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How to Monitor A Site After A Redesign To Watch For Any Problems
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Introduction to Competition Analysis
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How Why To Find Your Top Online Competitors
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Section intro performing proper keyword research to ensure your SEO
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Using the 5 Step Keyword Research process
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Finding Keywords You Are Already Ranking For Tools To Find More Local Keywords
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Researching Your Competitors Keywords
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Selecting Final Keywords How Much Traffic Do You Really Need
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Determining how easily we can rank for specific keywords
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Section intro the importance of website content in your overall SEO
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Creating a content development plan Content writing tools and reso
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What to write about
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Implementing An Internal Linking Structure
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Section Intro Designing The Website While Keeping SEO In Mind
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Getting Design Inspiration Do You Deserve To Be On Page 1
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Using An Existing Theme Or Designing Your Own And What Ill Be Doing
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Setting up a demo site
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How to ask Google not to index your demo site while you work in WP
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Creating Location Specific Pages And Exactly What To Include
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Creating initial pages using a good URL structure where to use key
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Planning For Your SEO Audit Auditing Your Competitors
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Geotagging Local Business Videos
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What Is Schema Why You Should Use It How To Test Your Site For It
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How To Implement Schema On Your Local Website
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Additional Schema Markup To Use For Local Business Websites
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The factors that impact your website speed how to test for speed an
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Relationship Between Page Speed and Hosting
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Duplicate content images
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Responsive Mobile Friendly Website Test
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Let Me Know What You Think
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Website Launch Update on Site Design Client Feedback
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How to Track Your Websites Search Rankings
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How To Track The Impact of Your Website Redesign
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The Website Has Been Relaunched Here Are The Very Next Steps
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The Benefits of Optimizing a Business Google My Business Page
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Geotagging Website Images
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How to Determine If Your Business Is Already Listed
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Adding Your Business If Its Not Already Listed
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What Were Going to Cover
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The Google My Business Dashboard Overview
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How to Correctly Optimize Your Google My Business Page Part 1
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How to Correctly Optimize Your Google My Business Page Part 2
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How to Handle Businesses With Multiple Locations
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What Were Going to Cover
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Where You Will Rank in the Top 20 Listings
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The Importance of Citations
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Citations vs Links Understanding The Difference
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How Many Citations Do You Need
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Find Out Where Your Business Is Listed If Its Listed Correctly
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Where to Find Citations
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Where to Find Track More Citations Inexpensively
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How Why To Track Your Citation Efforts
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Which Sites Should You Get Citations From First
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The Importance of Site Structure
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How to Determine How Competitive a Niche Is
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What Were Going to Cover
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The Difference Reviews Can Make On Your Ranking Position
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How Many Reviews Do You Need
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The Quickest and Easiest Way to Get Reviews
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How to Indirectly Ask Customers for Reviews
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Showing Off Your Reviews to Entice New Reviewers
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Rewarding Your Reviewers Unexpectedly
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Responding to Reviews
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What Were Going to Cover
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What to Do When Your Rankings Are Not Improving
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Common Mistakes When Ranking in the Local Pack
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How to Track Your Rankings
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How Long Should It Take to Rank in the Google Local Pack
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What Were Going to Cover
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Options for Selling Google Local Pack Rankings
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The importance of back links and how to build the right tracking
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Importance of Backlinks Building the Right Ones and How To Track Them
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What Back Links Does Your Site Already Have Where Should You Start Back Linking
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Using Coupons to Attract Links Traffic
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Finding Industry Relevant Links
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Which pages to build back links to and how to do it correctly
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5 Ways to Gain New Back Links For Local Businesses
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Creative Trick For Acquiring Back Links From Similar Businesses
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The Testimonials Back Link Trick
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Two Types of Links That Are Often Overlooked
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Google Algorithm Changes That Affect Local Search How To Avoid Penalties
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