Copywriting Secrets

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About Course

Let me share my copywriting secrets with you.

Copywriting can boost your sales, improve your market penetration, and your margins. Good copywriting can do a whole lot better. And world-class copywriting can transform your performance out of all recognition. I’m going to show you how.

A shoulder to lean on

Just like my other courses, I’m always available to answer your queries, or to explain things further, usually within 24 hours; I love to help. And, just like my other courses, this one will grow over time as students suggest new topics. It’s a LIVING course that’s yours for life.

How is this course different?

There are lots of great courses on copywriting. Pity they never get much further than sales copy. They bang on about the consumer when there’s a whole, profitable B2B marketplace out there.

In this course, I focus on a whole range of business copywriting. Sales copy? Sure, in spades. But I also cover things like press releases. How to write them and what to DO with them once you have written them. Like getting published.

We’ll look in detail at how to write case studies, web copy that’s optimized, White Papers, and how to become a Voice in Your Industry – where editors will actively seek out your expertise. And I’ll introduce you to the most powerful sales-lead generation secret of all time. Complete with real-life examples. That’s something else you get in this course, real-life examples to download, so you can see for yourself how the finished article looks and how it feels.

Who’ll benefit?

Who will benefit? Well, entrepreneurs and start-ups. Small business owners, of course. And so will any person responsible for their company’s marketing; wanting to improve their skills and their promotion prospects. And finally, anyone who’s taken my course How to Become a Successful Freelance Copywriter, Working from Home. This course will really boost your business writing skills.

Who this course is for:

  1. Aspiring copywriters wanting to master their skills and have access to a real pro
  2. Anyone who has completed my ‘How to BECOME a copywriter’ course
  3. Entrepreneurs, start-ups, and business people wanting to punch above their weight
  4. Web designers seeking an extra revenue stream from existing clients
  5. Graphic designers needing to understand the role of copywriting
  6. Anyone aspiring to reach new customers and improve sales conversion
  7. Marketing professionals looking to develop their career
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What Will You Learn?

  • Structure and write compelling sales copy
  • Apply the power of emotional drivers, even when writing in a B2B environment
  • Beat run-of-the-mill writers who focus on 'needs
  • Write powerful calls to action
  • Understand how to leverage features, benefits and advantages
  • Craft professional press releases that get published
  • Know how to become a Voice in their Industry
  • Understand how to schmooze bloggers and the press to get published
  • Interview end customers with confidence to create persuasive case studies
  • Use the power of words to generate more sales leads
  • Glean from a wealth of real-life examples
  • Master White Papers - the most powerful way to generate sales leads bar none

Course Content

Copywriting Secrets

  • How To Sell Millions Without Ever Opening Your Mouth! Copywriting Secrets Simple 7-Step Formula Pt.1
  • How To Sell Millions Without Ever Opening Your Mouth! Copywriting Secrets Simple 7-Step Formula Pt.2
  • How To Sell Millions Without Ever Opening Your Mouth! Copywriting Secrets Simple 7-Step Formula Pt.3
  • 7 Subject Lines That Get Your Emails Opened
  • How To Become A Copywriter (With NO Experience)
  • 5 Proven Ways To Start A Copywriting Career With No Portfolio (And No Experience)
  • 3 Reasons People Aren’t Reading Your Emails
  • 7 Most In Demand Copywriting Projects That Can Make You Money
  • What Are The Most In-Demand Areas Of Copywriting Right Now?
  • How To Write Better Copy, Faster
  • The 3 Best Ways To Earn Income Writing In 2020
  • 3 Ways To Increase Your Income As A Copywriter
  • How Much Should Copywriters Charge?
  • How To Make Your Sales Copy Flow
  • Do I Think AI Will Replace Copywriters?
  • How To Become A Copywriter (With No Degree?)
  • Most Profitable Way To Charge For Your Copywriting Services
  • How Long Should You Write For Each Day As A Copywriter?
  • Content Writing Vs. Copywriting – Which One Is Better For You?
  • How You Can Learn Copywriting Without School

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